This collection of images were taken for a campaign project for the brand William Rast. The campaigns objective was to create a mystery behind “who is William Rast” but still allow consumers to relate to that person in the hopes that they are perhaps William Rast.
This campaign used both traditional and non traditional media. However these images were primarily focused for print and out of home advertising (billboards).
William Rast
This collection of images were taken for a campaign project for the brand William Rast. The campaigns objective was to create a mystery behind “who is William Rast” but still allow consumers to relate to that person in the hopes that they are perhaps William Rast.
This campaign used both traditional and non traditional media. However these images were primarily focused for print and out of home advertising (billboards).